Redrawing The Map
Already popular on the art scene for a few years now, projection mapping is becoming the new favourite toy in the brand communications and experiential marketing toybox. Celebrating ten years of online...
View ArticleAdidas Are Going All In
Take a couple of minutes to enjoy this video of the latest outdoor projection-mapping spectacle, this time from Adidas, for their newly-launched global campaign called Adidas is all in which aims to...
View ArticleEverybody Loves Google
Google, Johnson & Johnson and 3M are the brand owners boasting the strongest reputations among US consumers, a new study has found. Harris Interactive polled 30,104 adults about 60 major firms’...
View ArticleApple | The Tipping Point
Quite by chance, I came across this video of Steve Jobs addressing Apple staff in 1997 to introduce the Think Different campaign and talk about the core values of the Apple brand. This was not long...
View ArticleBrands Still Learning
A new study commissioned by Creston Unlimited into the qualities that define consumers brand choices and, the areas where marketing opportunities still remain to be explored. In order to gain an...
View ArticleBrands Experiment With Social Ads
Social video platform Showyou will allow advertisers to show users video ads alongside other video content. Showyou is a social video platform, aggregating video content that has been shared online by...
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Tate Modern Hosts Relish Mobile Broadband Launch
UK Broadband officially launched Relish mobile broadband designed for London’s Productive People – at the Tate Modern on Wednesday 4th June. Coverage of the launch has been far-reaching and uniformly...
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Relish Scooters Invade London
We were very excited when one of the Relish scooters pulled up outside Turquoise Branding last week! Lee, the driver, must have felt like a movie star with all of the attention that we showered upon...
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Relish The Sunshine
The Productive People of London have been making the most of the sunshine this week and working outdoors at with fibre-fast free 4G WiFi at the #RelishParks in Potters Fields, near Tower Bridge: Come...
View ArticleAre Musicians Still ‘Selling Out’ To Brands?
‘The Future Fan’ – a new research paper into music fandoms online shows that fans don’t necessarily view partnering with brands as ‘selling out’ anymore. The authors of this new study, Gemma Proctor...
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